CNN.com has posted my op-ed about why where you work is not about the quality of your life so much as about the substance of it.

Judging from some of the reaction, I should emphasize that if the only way to save Yahoo were to require everyone to come to work every day, that would certainly be the right decision. But it seems clear to me that Marissa Mayer was sending a signal with this policy, for surely there are some people who were working productively from home. So, if the new policy is a signal and is not actually required to save Yahoo, then I think she has underestimated how disruptive a signal it is. [To late to stick in a spoiler notice? That was the essence of my op-ed.]

Also, CNN.com has stripped out the links, I’m pretty sure unintentionally. Here they are:

• On dispersed coding teams [pdf]

• Mayer gets to bring her infant to work

• For Mayer, family comes before Yahoo.

• A box full of 404s

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It has been bruited about that maybe Yahoo has hired Marissa Mayer, employee #20 at Google, in order to get acquired by Google. I cannot see the sense in that as an acquisition tactic, but it has led to further speculation that Google is interested in Yahoo for its patents.

Now that makes sense! In fact, here are just four of the many valuable patents Google would acquire from Yahoo:

• US PATENT 893749039 Improving the rapidity of the embarrassment of a corporate board through non-vetting techniques

• US PATENT 989209374 Significantly depressing corporate value by the refusal of no-brainer acquisition offers through the innovative application of self-importance

• US PATENT 463874738 A new calculus of corporate value that rewards the acquisition, mishandling, and abrupt closure of genuinely innovative services with loyal user bases.

• US PATENT 784789909 Techniques for the alienation of a company user base by re-imagining customers as consumers and services as Big C Content.

(The truth is that I have a soft spot for Yahoo as one of the original engineer-led sites, and I hope Marissa can lead it back from the brink.)

Hanan Cohen points to DearMarissaMayer.com. I’m more ambitious than that; I’d substitute “Yahoo” for “Flickr” on that site.

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Bing, Google and Yahoo have announced schema.org, where you can find markup to embed in your HTML that will help those search engines figure out whether you’re talking about a movie, a person, a recipe, etc. The markup seems quite simple. But, more important, by using it your page is more likely to be returned when someone is looking for what your page talks about.

Having the Big Three search engines dictating the metadata form is likely to be a successful move. SEO is a powerful motivator.

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We’re rebooting Radio Berkman, the Berkman Center’s podcast series. First up is an interview with Chris Saghoian about why you get zero hits on some celebrities when you search using Argentina’s Google or Yahoo. There’s also a two-question interview with Craig Newmark about the effect of “nerd culture.”

[Tags: berkman podcasts argentina google yahoo craigslist craig_newmark radio_berkman ]

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From a post by Firuzeh Shokooh Valle and Christopher Soghoian at the Open Net Initiative site:

Since 2006, Internet users in Argentina have been blocked from searching for information about some of country’s most notable individuals. Over 100 people have successfully secured temporary restraining orders that direct Google and Yahoo! Argentina to scrub the results of search queries. The list of censorship-seeking celebrities includes judges, public officials, models and actors, as well as the world-cup soccer star and national team head coach Diego Maradona.

Wow. Argentinian celebrities either have a different view of celebrity or of the Web, or both.

The post (which contains much more detail) notes that Yahoo was not notifying searchers that their search results were being blocked, a violation of the Global Net Initiative ethical guidelines that Yahoo, Google, and others recently promulgated. But, Chris Soghoian in an email notes that yesterday Yahoo fixed the transparency problem.

[Tags: berkman oni open_net_initiative argentina celebrities censorship filtering google yahoo global_net_initiative gni ]

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There are lots of reasons Google is not only the most important single company on the Internet, it is in many ways the defining Internet company. Among the most significant reasons: It’s got the creative rhythm of a BS session among the five funniest people you know. Think it, say it, top it, move on. Except with code, not jokes.

Want to slow this process down? Acquire another company. Especially a really, really big company. Especially a really, really big company that is in strategic disarray.

I’d say that I don’t know what Microsoft is thinking, but I actually think I do. Microsoft is thinking about the economics of consumers. Google is in an economy of creators.

We all want healthy competition for Google. But it now feels more like we’re watching evolution than competition.

[Tags: google microsoft yahoo ]

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