January 9, 2005
Good store, bad marketing
NewEgg is my favorite place to buy hardware: Near rock-bottom prices, no-hassle returns, lots of information about what you’re buying, customer reviews for every item, no monkey business about shipping costs. I have a good feeling buying from NewEgg.
But I hate their marketing campaign: “Shop there, buy here.” We’re supposed to go to our local computer store, waste some salesperson’s time, get her expectations up that we’re going to buying from her, and then buy at NewEgg because Newegg’s prices are low … and those prices are low because NewEgg asks us to steal services from another store.
I don’t have a good feeling about buying from a parasite.