Wanted: Open Source Gartner
Jeneane wonders whether there’s a more reasonably priced source for the sort of info industry analysts offer:
The major analyst firms either need to offer a price/platform for indies and new media folks, OR new media folks need to start indie analyst groups of their own, offering their findings at a price that’s at least sort of affordable, which is not $3K for a report.
Or even better, a wikipedia version of research and analysis compilations.
It’s an interesting question because the analyst companies sell their authority as much as their data — believe them when they say the size of the Asian bronzed shoe market will be $1.27 billion this year and $1.31 B next year. I wonder what it would take to have an Open Source Gartner not only with the same accuracy but with enough credibility that one could site it with confidence. [Tags: jeneane_sessum gartner wikipedia]
InformationWeek’s cover story this week is on the conflict of interests that plague the big research firms. The article is by Larry Greenmeier and Paul McDougall, and it airs stuff that needs airing. InformationWeek responds to responses here.
Categories: Uncategorized dw