January 22, 2003
ID and Conversation
Eric Norlin, in supporting well-formed and humanistic digital ID, says identity is a “necessary precursor” to relationship: “How can companies have conversations with individual *human beings* if they can’t actually identify and know who they are?”
Sorry, Eric, but I simply don’t get this. If I write snail mail to Kellogg’s complaining about the lack of frosting on my flakes, in what sense do they need to know who I am to respond? All they need to know is where to send the response. If I send it by email, why do they need to know more than they do in the RW?
If you, Eric, are thinking about longer-term relationships with companies, if Kellogg’s is worried that their customer database won’t know that me@address1 is the same as myself@address2, they can ask me to register on their site. It happens all the time, without any further digital ID scheme required.
So, what does a more elaborate digital ID scheme get me besides an infrastructure that can be turned against me? What am I missing here?